Ultimate Guide to Partnering®

80
Tech News #22

Empowering partners to thrive during this time of rapid transformation.

Recent Episodes
  • 260 – The Partnering Revolution: AI, SaaS, and the Future of Work
    Apr 16, 2025 – 54:38
  • 259 – Tech Trends and Predictions for 2025 with Jay McBain
    Mar 23, 2025 – 38:44
  • 258 -How to Unlock Marketplaces and the Future of B2B with Jon Yoo of Suger
    Mar 17, 2025 – 51:48
  • 257 -Unlock Google Cloud Growth: Dai Vu on AI, Partnerships & Marketplace
    Mar 5, 2025 – 44:02
  • 256 – AI Trends, Marketplaces & The Future of Partnerships | Insights from Top Industry Leaders
    Feb 26, 2025 – 44:34
  • 255 – Microsoft’s AI & Software Vision: An Inside Look with Jason Graefe
    Feb 13, 2025 – 26:13
  • 254 – Mastering Tech Evolution: Regina Manfredi on AQ, Bold Partnerships & Modern Selling
    Feb 4, 2025 – 26:32
  • 253 – Strategize ISV Cloud Success with Justin Murphy
    Jan 22, 2025 – 54:15
  • 252 – Secrets to Thriving in Microsoft’s Ecosystem: Reis Barrie Shares Proven Tactics
    Jan 14, 2025 –
  • 251 – Tech Trends, Ecosystems, and AI: Jay McBain on Partnering for 2025 Success
    Jan 5, 2025 – 59:54
  • 250 – Master Your Mind: Michael Gervais on Unlocking High Performance and Well-Being
    Dec 22, 2024 – 1:06:09
  • 249 – 2025 Cloud and AI Predictions: Hyperscalers, Ecosystem Shifts, and $400 Billion Opportunities
    Dec 16, 2024 – 49:37
  • 248 – Redefining Partnerships in the AI Era: Unveiling Microsoft’s Vision for Platform Growth
    Dec 9, 2024 –
  • 247 – Unlocking the $827 Billion Generative AI Opportunity
    Dec 3, 2024 – 1:04:28
  • 246 – Empowering Enterprises with AI: Glean’s Innovative Approach
    Nov 18, 2024 – 9:08
  • 245 – Redis in the Google Cloud Ecosystem: Leveraging Marketplace for Growth
    Nov 14, 2024 –
  • 244 – Driving Success in Google Cloud’s Marketplace: Insights from CDW
    Nov 13, 2024 – 5:19
  • 243 – Customer-Centric Strategies in Google Cloud Marketplace: Insight from Datadog
    Nov 12, 2024 – 7:57
  • 242 – Accelerating AI with Google Cloud Marketplace: A Conversation with Labelbox’s CMO
    Nov 11, 2024 – 4:03
  • 241 – Quantum Metric’s Winning Formula with Google Cloud
    Nov 10, 2024 –
  • 240 – Exploring the Hyper-Scale Marketplace Shift with F5 and Google Cloud
    Nov 9, 2024 – 4:21
  • 239 – Unlocking Google Marketplace Success: Insights from Optimizely
    Nov 8, 2024 – 9:23
  • 238 – The New Era of Chief Partner Officer: Innovation, and Driving Success
    Oct 15, 2024 – 36:51
  • 237 – Leadership Agility: Scaling Your Business to New Heights
    Oct 8, 2024 – 37:09
  • 236 – The Power of Storytelling to Drive Unstoppable Partner Success
    Sep 25, 2024 – 54:58
  • 235 – Decoding Customer-Centric Innovation, the Future of Partnerships at Cisco
    Sep 18, 2024 – 50:42
  • 234 - Why Millennials are Redefining Tech Buying Behavior
    Sep 2, 2024 – 19:11
  • 233 – 21 Minutes Unlocking Exponential Ecosystem Growth with Greg Sarafin
    Aug 27, 2024 – 21:29
  • 232 – Unlocking Growth: How to Become an Ultimate Partner to Microsoft in 2025
    Aug 19, 2024 – 17:54
  • 231 - Unlocking Revenue Growth: How PartnerTap is Leading the Co-Selling Revolution
    Aug 13, 2024 – 34:21
  • 230 - Decoding Partner Ecosystem and AI Innovation: A Microsoft Leader Shares All
    Aug 6, 2024 – 49:32
  • 229 - 200% Pipeline Growth: Co-Selling Tips Revealed by Industry Leaders
    Jul 30, 2024 – 34:41
  • 228 - Unlocking Multi-Partner Growth with Microsoft Marketplace feat Jason Rook
    Jul 23, 2024 – 42:34
  • 227 – Trunal Bhanse Tells Us How to Close More Deals with Co-Sell
    Jul 15, 2024 – 55:27
  • 226 - Unlocking Cloud Excellence: Pinnacle Partner Insights and the Future of AI
    Jul 8, 2024 – 28:59
  • 225 - Empowering Partners for FY25 Success: Exclusive Interview with Microsoft's Nicole Dezen
    Jun 24, 2024 – 25:57
  • 224 - How Transcends Marketing Drives Success with Microsoft Partnerships
    Jun 18, 2024 – 29:02
  • 223 - Unlocking Cloud Success with Dux Raymond Sy, AvePoint's Chief Brand Officer
    Jun 11, 2024 –
  • 222 – AI Innovation and Cloud Marketplaces with John Jahnke – CEO at Tackle
    Jun 5, 2024 – 34:35
  • 221 – Crack the Code on Microsoft’s MCEM to Unlock Co-Selling Success
    May 19, 2024 – 40:34
  • 220 – Unveiling Microsoft’s Strategic Vision for Growth and AI Partnerships
    May 8, 2024 –
  • 219 – Why Partnerships Fail and How to Fix Them!
    Apr 30, 2024 –
  • 218 – Let Us Be Your Guide to Ultimate Partner Success!
    Apr 23, 2024 –
  • 217 – Decoding AWS Marketplace Success: How Partners Achieved Billions Last Year.
    Apr 15, 2024 – 37:45
  • 216 – From Startup to Success: Unlocking Cloud Marketplace Growth Strategies
    Apr 8, 2024 – 44:14
  • 215 – Co-Sell Secrets Exposed: How Google Drives Growth with Partners
    Apr 1, 2024 –
  • 214 – Unleashing $Billions in Growth: Chief Partner Officer Secrets with Greg Sarafin
    Mar 25, 2024 –
  • 213 – What Do You Need to Know about Modern Partnership Sales Success?
    Mar 18, 2024 –
  • 212 – Beyond the Hype: The True Power of Microsoft’s Marketplace for Partners
    Mar 11, 2024 – 31:51
  • 211 – Why Does Every CEO Need to Be a Partnership Ecosystem Leader?
    Mar 4, 2024 – 30:25
Recent Reviews
  • Freddie Dee
    Love this show
    Many of my customers have big partnership departments. This show helps me stay current.
  • wheatleyanne22
    Salient Insights!
    Vince does an exceptional job of bringing the top executive IT professionals to point on partnership challenges and successes in his interviews! His friendly and open demeanor makes for an easy informational exchange so that we can learn from those shaping this space. This is a must listen to podcast for anyone working with partners!
  • NestorNoriega
    Keep Up the Great Work!
    You and your guests are inspiring Vince! The more I listen and learn from you and them, the more i realize how much I still have to learn but also it shows me how much i have learned as a Partner Account Executive. Keep Up the Great Work!!
  • MarcgMonday
    5-Star Content - the most important podcast in the tech ecosystem today
    The most important podcast in the tech ecosystem today! The industry has changed dramatically in the last 3-5 years and Vince Menzione is tracking the light-speed shifts with this important podcast. Old naming conventions and taxonomies are being eviscerated by emerging models. The cloud is ubiquitous. Customers demand more and more. It’s no longer enough for tech companies to sell to IT - it’s all about meaningful customer business impacts! Vince brings great guests, innovative ideas, and compassion to the podcast each episode. I highly recommend this one!!
  • Yeet821
    So good
    You don’t learn this stuff in school folks
  • Edie Sohigian
    Great Show
    Learned a lot from listening to this. Great host! I will definitely continue to tune in.
  • JayEmm790
    An absolute must listen!!
    If you are in this sometimes overwhelming while simultaneously tight-knit tech community and haven't listened to Ultimate Guide to Partnering yet, you are missing out on some of the most valuable lessons you can learn from our industry's rockstars.
  • garyXD65
    Great content!!
    Amazing podcast, love this one. Thanks for everything
  • Mark.ME54
    Awesome show!!
    Glad to meet you guys. I just madly love this show. Please keep it up 👍
  • ylen55g
    Love this show and My Favourite podcast!!
    Love this show, Please never stop !! I love you guys !!
  • NicolasFLZone
    Amazing show!
    Awesome podcast from amazing team. Thanks a lot guys for this show !!
  • Smith32_
    Great show
    I love it. Thanks !!
  • Deliii.
    Amazing Show!
    The most valuable Partner podcast that I have found. Vince shares his years of experience working with Partner Ecosystems & Strategic Alliances and is on top of current partner trends. His guests are C-suite/VP or Partner Leaders from notable organizations that share valuable insight. I Highly recommend any partner professional to tune in!
  • @drussnetwork
    Proven tech executive with experience to share
    Vince has seen it all, and continues to evolve his thinking and mindset with a strong experience profile in tech - he knows EVERYBODY it seems, from the great guests he has on, and is truly a master in the world of executive selling, and partnering. - Derek
  • jeff shuey
    A must listen ... especially for Microsoft employees and partners
    If you are a Microsoft employee or a Microsoft partner you should be listening to Vince's Ultimate Guide to Partnering podcast. He brings years of experience as a Microsoft employee and as a partner to the conversations he has with Microsoft leaders and partners. If you are not a Microsoft partner and you want to know how to partner effectively with Microsoft and with each other ... you also should be listening.
  • txPSU
    There is gold in here!
    What Vince is doing is a must listen for anyone building a business in the technology channel!! To be able to listen into over 40 conversations Vince had with incredible channel leaders is an opportunity that you cannot pass up! Thank you Vince. Keep up the great work!!
  • UltimateJewishWarrior
    Industry Expertise
    Great podcast for those that are in the IT industry or want to learn how to join the IT industry.
  • SkyWeston
    Great Info, has truly helped our organization!
    This series provides excellent knowledge for those looking to develop partnerships; with a strong focus on the tech sector. Vince’s experience and work with Microsoft gives him a deep knowledge of the subject. But it’s his ability to draw wisdom from his excellently chosen guests and knack for making the material engaging that really makes this series shine. I speak from personal experience: My organization (a large nonprofit that helps children) is currently using his strategies to great success, including growing our partnerships in the tech sector. Highly recommended, this is great info that can really help your organization.
  • Antsonline
    Must listen for Microsoft partners
    Vince has tons on insight and brings the right guests to address and update on issues highly relevant to Microsoft partners.
  • Davidmcd
    Excellent and Insightful
    These podcasts are all terrific. Vince interviews great guests who share insightful perspective.
  • Matthew Sekol
    A Must for Microsoft Partners
    After listening to 2 of these, I am hooked. Vince clearly understands what drives Microsoft Partners and pulls out the information from his guests that Partners need to hear. Whether you are plugged in as a Managed Partner or new to Microsoft, this podcast is a must!
  • Mattli123
    Excellent Podcast, very informative!
    Excellent discussion, lots of good information here for anyone working with Microsoft, healthcare industry, and the impact of digital transformation on healthcare!
  • @dmomac
    Diverse perspectives
    I enjoy listening to Vince's podcast because he is bringing in so many different perspectives - leadership, industry, marketing, etc. Many of these stories have sparked some ideas that I am bringing to my business.
  • Scott Bekker
    RCP Editor
    This is a great series of podcasts about succeeding in the Microsoft partner ecosystem. As a former Microsoft executive, Vince is getting great access to some key Microsoft executives running important programs, and they are providing more detail about their thinking and direction than I've seen in other public forums. In that vein, I especially recommend episodes 2 about NSPs with Eric Loper, 5 about CSPs with William Lewallen and 8 about P-Sellers with Stephanie Martin. Great interviews with influential partners too.
  • @jshuey
    A MUST listen for Microsoft Partners
    If you are a Microsoft partner ... or thinking of becoming one ... Vince is the guy to listen to. Vince was a Microsoft General Manager for many years. He knows the partner community, he knows Microsoft, and he knows how to put the two together to help customers achieve breakthrough successes. Take the time to listen to at least one of Vince's podcasts. I'll bet you won't stop there. He keeps them short, sweet, and to the point.
  • burns207
    A great partner resource
    I love this podcast for many reasons, first and foremost gives me valuable information to help me understand the partner ecosystem and what it takes to be successful.
  • Safoian
    A tremendously refreshing view of partnering in the tech ecosystem.
    Keep up the great work!
  • MS Seller
    Great perspectives from Some of the industry's best alliance and channel executives
    Vince is a veteran in the industry, and his line up of guests provides valuable insights and coaching for how to drive revenue.
  • Andrea McG Working Queen Bee
    I learn something new every podcast
    Thank you for the insights, the discussion and helping me learn more about partners thru your series
  • pwnole
    Insights from the inside
    Vince brings a wealth of experience from his time building and executing partner strategies @ Microsoft to this series. He's partnered with a number of professionals to offer deep and insigtful views into various components of partnering. Very well done!
  • ZSollitto
    Great Insights for partnering
    These podcasts offer great insights into partnering with Microsoft. Whether you are just getting started or are moving up the ranks as a channel partner with Microsoft, these podcasts have helped me better understand how to differentiate myself to standout from other Microsoft Partners. In addition, figuring out how to best partner with Microsoft is key to delivering the right solution to your clients and keeping them as clients for a very long time. Great advice Vince!
  • Tessa Trask
    Expert
    Vinnie is an expert in the technology field! He has an inspiring presence and makes the subject matter accessible to all. Love his podcast!
  • BP Pilot
    Partnering Guide
    Great podcast from Vince Menzione. I found the interviews with technolgy leaders such as, William Luellen and Johnathon Freebird particularly insightful. Vince has an interesting insight in to the technology sector. His in depth discussions, informative guests and background access to the tech world make this podcast compelling. I look forward to hearing what comes next.
  • mbatt64
    Partnering is the key to success in our Industry!
    Take the time to listent to these podcasts. They offer great guidence on partnering across industries and Microsoft.
  • armadilohealing
    A must hear
    This is some great stuff. An incredibly insightful and engaging discussion from a man who knows what he's talking about. Listen up folks. Hear what Vince has to say. He's offering something both unique and essential to anyone looking to raise the bar with their business.
  • Alexmicrosoft7825
    Great podcast!
    Great insights on how to partner with Microsoft, a real world view
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