In this podcast we will share the most important insights that we have gathered from several decades of working closely with some of the world's most disruptive brands. We will show how every business, start-up to enterprise, can design its brand using disruptive thought and action. From how-to sessions with members of our executive team, to conversations with our clients, learn first hand how to position your brand to compete with disruptive challengers - and to challenge and disrupt yourself.